• To identify the needs and represent the interests of cyclists in West Berkshire at every opportunity
• To achieve, through collaboration with others, better facilities for leisure and utility cyclists in West Berkshire
• To help educate local people - especially the young - in safe, considerate cycling behaviour and the benefits of regular cycling, so that more people will choose to cycle more often

Our Beliefs
We believe that cycling is:

• quick - in built-up areas, cycling is quicker for most journeys under four miles at peak periods
• cheap - no petrol, parking fees or travel fares needed
• healthy - why buy an exercise bike when you can use a real one?!
• green - cycling is non-polluting
• fun - if you believe this, join us!

Our Activities
We aim to provide the following benefits to our members:

• A quarterly Newsletter on national and local cycling matters
• A web-site with links to local and national cycling groups
• Regular leisure rides in West Berkshire, organised by us or in conjunction with other groups
• Representation on West Berkshire Partnership's Transport Action Group and liaison with West Berkshire Council highways and planning departments and Area Forums
• Training in cycling proficiency and awareness for adults and children
• Local events during National Bike Week
• An annual cycle count, for the local council, at strategic points throughout the urban areas in the District
• Discounts at local cycle shopsSecuring funding to sustain these activities, from the membership and from local and national grants and other sources, will be a high priority!